Florist Tips and Tricks with Hannah
Learn a few florist tips and tricks with FSN’s Hannah!
Digital marketing is essential, but the printed materials in your shop and those that leave with your orders have a major impact on your marketing. Carrying items such as branded merchandise, custom packaging, and advertising materials can give you more visibility than you might think. Print marketing leaves a lasting impression on your customers and helps introduce your shop to new audiences! Looking for some inspiration? Here are a few ideas to get you started!
Learn how to fully customize your website just in time for Mother’s Day with the FSN team!
Finding your niche and being known for something is one of the greatest marketing strategies. When a business is “known for something” specific, you’re positioning your shop to give a clear, memorable reason to choose you over everyone else. If you’re not “known” for something, customers default to comparing on price, convenience, social media, or “who’s closest,” and most of the time, that’s a race that’s hard to win.
Learn how to arrange a monochromatic and color scheme design with Hannah!
Most small business owners don’t wake up thinking they should hire a marketing agency right off the bat. Usually, it starts with frustration and burnout. Running a small business while also handling social media, your website, SEO, ads, and so much more can make you feel like you’re working harder but not growing faster. You begin to feel like your social media is inconsistent and your website isn’t converting, which leads to stress and not knowing what your next step should be. How do you know when it’s time to ask for help? Here are some of the clearest signs!
A blog is the perfect way to reach new customers! If you have a passion for writing or want a way to share all the new exciting things happening in your shop, starting a blog is a great place to begin! Today, blogs can be created and published right on your own website, making it easy to connect with customers and keep your content all in one place. Writing blog articles is also a great way to showcase your expertise and show off what makes your shop different from the rest!
