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Recovering from one busy season and preparing for another. Every florist worth their clippers knows the goal is to make it through Mother’s Day in

Some of the greatest businesses we’ve known were built on humble beginnings. Though ads, multimedia marketing, brand campaigns, and artificial intelligence are essential tools, the

As a flower shop, you’ve more than likely experienced customers walking in and admiring your work but leaving empty-handed. How can you make browsers become

Table of Contents Thinking about opening your own flower shop? You’ve found the right place! Flowers are universal mood-lifters and play a big role in

Artificial intelligence (AI) is no longer the stuff of science fiction or giant tech corporations. It has become an accessible, practical tool for businesses of

Introduction A talented and well-trained team is the backbone of a successful flower shop. Whether you’re growing your team or onboarding your first hire, hiring