FSN’s Kassie breaks down the essentials of IT safety and why protecting your business online should be a top priority. Whether you’re running a small shop or managing a growing company, these practical tips will help keep your data safe and your team protected!
If you’re just starting out in the florist business, there are essential things you must put into place. But what if the usual cornerstone step isn’t acquiring a business space or storefront? This notable difference doesn’t have to hold you back, it can propel you in different ways! Whether it is just temporary or the way you want to run your flower business, here is a comprehensive list of things to consider and tips to help push you forward!
FSN’s Cordell breaks down why keeping your Google Business Profile updated is crucial for your shop!
The way your business is marketed shows prospective clients how well they will be taken care of. Through your social media, website, and online marketing, you’re sending more messages than perhaps you realize. We’ve created a list of ways that show consistency is key in creating a regularly updated and modern online presence.
Navigating bottom lines, wholesalers, and designing while staying up to date on trends can be laborious, but as a business owner, it’s a part of the process if you want to progress and grow. We’ve compiled a list of key tips to help you take your shop to the next level, whether you’re just starting or have been in the business for a long time.
FSN’s Jamie & Rachel talk about what copyright is, how it affects your business, and how to avoid copyright infringement. Be copy-right, not copy-wrong!
Every florist worth their clippers knows the goal is to make it through Mother’s Day in May, but the respite afterwards is only relaxing for so long. What happens to those consistent calls, emails about events, and never-ending walk-ins that were there only a few weeks ago? Transitioning from one busy season to another takes patience, precision, and trust in your loyal customers. Here are some ways to make the most of this “season between busy seasons.”
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As a flower shop, you’ve more than likely experienced customers walking in and admiring your work but leaving empty-handed. How can you make browsers become buyers? Trying to understand the psychology behind why people browse without buying is the solution to making foot traffic turn into a sale.
You know how great your flower shop is, but getting positive customer reviews certainly validates it! Often, potential customers will check out the reviews for your business because it gives them a glimpse into what it’s like to work with you. This can make or break a first impression, so you want to make sure your reviews are positive.
Thinking about opening your own flower shop? You’ve found the right place! Flowers are universal mood-lifters and play a big role in life’s most special moments, from weddings and birthdays to funerals and corporate events. Find tips on how you can make your dream a reality and build a thriving shop.