Traditional Marketing
Print advertising can still be an effective way to promote your flower shop when done strategically. The key is choosing the best places to advertise. Local newspapers, community magazines, event programs, school sports booklets, church bulletins, and neighborhood mailers can all help you reach customers in your service area, especially for sympathy and everyday occasions.
Read more >>
Traditional Marketing Guides
See the latest about Traditional Marketing:
When you're running a flower shop, marketing isn't exactly the only thing on your to-do list. You're designing arrangements, answering phones, making deliveries, ordering flowers, helping customers, managing employees, and...
The start of a new school year means fresh notebooks, packed schedules, Friday night football, and plenty of opportunities for local businesses to connect with their communities. While back-to-school season...
When we see the same things repeatedly, we start to tune them out. Our brains are designed to notice change......
Digital marketing is essential, but the printed materials in your shop and those that leave with your orders have a major impact on your marketing. Carrying items such as branded...
Finding your niche and being known for something is one of the greatest marketing strategies. When a business is “known for something” specific, you're positioning your shop to give a...
Making a strong first impression is important, and your storefront is often the first interaction customers have with your flower shop. If you’re not fully utilizing your shop windows, sidewalks,...